Nike VERSUS adidas – Who are the Colab Kings of 2019?
There’s been no shortage of explosive collaborations this year. From the electric Cactus Plant Flea Market VaporMax to the lethal Overkill ZX 10.000C, 2019 has brought the kind of heat that usually comes with extreme weather warnings.
- Gabe Filippa
- Cesca Benson
Join us for another edition of VERSUS and see how you voted below!
Nike are stomping adidas on colabs this year, we both know it. Do you really want me to reel off names?
It'd be a good place to start.
Just listing colabs doesn't mean they're innovative ... you might need to go and spend some time with your old friends the Merriam brothers. La Flame's flipped Swoosh? Those appeared suspiciously after the airwaves were flooded with news of a factory-flawed AJ1 commanding six figures on the resell market - where's the innovation there?
Don’t pour water on my boy Cactus Jack. Honestly, adidas are just shook they can’t land anyone. Remember adidon? They’ve had an identity crisis ever since linking up with Kanye West for the 350 – he casts a shadow over everything they do. Is this as good as it gets? Kylie Jenner in Falcons??
Honestly, the Swoosh can keep Drake. Have you seen the OVO Jordans? SNOOZE. And a celebrity campaign does not a collaboration make. Let me put it in Nike-based terms for you: Kylie Jenner is to the Falcon what Playboi Carti was to that one TN colourway. She has about as much input in its design as I do.
Want real innovation? Check out Overkill’s 10.000C. THREE SHOES IN THE BOX?! ARE YOU KIDDING ME? It brings the fun back to a sneaker community that takes itself WAY too seriously. Wear one of each, keep one on display, or hunt out the Cinderella matching shoe. As Brad Goodman would say: Do What You Feel.
Honestly, I’ll give you the Overkill 10.000C, the sneaker is the best thing adi’s done all year. But it’s also the ONLY thing adi have done this year.
The only thing? What about the multi-dimensional release of Donald Glover's Three Stripes link-up?
By multi-dimensional do you mean 30–second animation?
I was thinking more the five short films with Mo’Nique and the surprise Coachella Airdrop release? Or did you miss all that?
Dropping sneakers from The Cloud doesn't make them drip. Have you actually seen them?
Gambino's rollout innovated regardless of what the shoe looks like. FACT.
Even if you take points for innovative rollouts, you've got nothing on the Cactus Plant Flea Market. The Friends and Family edition plugged into the goddamn wall!
CPFM were dope, I'll give you that. But shoes were plugging in back in '86 - you can thank the Big Cat for that. If all it takes to impress you is shoes that light up, I can give you my niece's Skechers Twinkle Toes.
Name any adi release and it’s still a drop in Nike’s ocean of collaborative releases this year. Speaking of oceans, what the hell washed up at for adidas at London Fashion Week? Craig Green x Kamanda? Where did he find these?
Is it a little too different for you? A little... dare I say it, innovative? You know what they say, change is always met by resistance. I can't help but think that behind all your grandiose language and tenuous comparisons, you're skirting around the issue at hand?
Innovation? Need I mention Jerry Lorenzo? The Air Fear of God 1 was one of the most idiosyncratic sneakers to hit the hardwood in years. Remember when PJ Tucker debuted the FOG back in Brooklyn? This ain’t a simple sole swap by Craig Green.
Remind me what Lorenzo has done since? Added some forefoot straps and neon colours? What else you got? And spare me your nauseating sacai deification...
Undercover following up the React 87 with the Daybreak was the biggest disappointment since season 2 of True Detective.
Jun Takahashi = real innovator. They’re not relying on corny 90s nostalgia to sell sneakers over there in Beaverton. Pokemon and DBZ? Give me a break.
You're relying on 80s nostalgia though, no? Stranger Things colab? Talk about disappointment... the whole collection looks like it's been taken straight from the shelves of Nike's lowest tier outlets.
We gunna keep it Upside Down like La Flame over at the Swoosh. We'll leave you to Pharrell's endless NMDs and dial-it-in DBZs.
Yeah, keep venerating those zip-ties for the next three years...