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29 Jun 2022

Features New Balance NB2002Sponsored

The New Balance 2002R 'Backyard Legends' is 'Up There' with the Best

Up There x New Balance 2002 Backyard Legends M2002RUTUp There x New Balance 2002 Backyard Legends M2002RUT

Australian boutique Up There have belted out their first ever New Balance collaboration, the 2002R ‘Backyard Legends’. The green, white and purple bangers – billed as a ‘shoe ready for suburban life’ – made their debut in a hilariously chaotic short film detailing a chase through UT’s Melbourne hometown.

While the colab was first leaked the old-school way in the pages of Sneaker Freaker Issue 47, we hit up the Backyard Legends at Up There to tell the tale of the ‘Backyard Legends’!

Congrats on your first ever New Balance collaboration! After carrying the brand since day one, how does it feel to finally have your own colourway?
It means the world. We have been dreaming of this from before we opened the store, so to finally get the chance to design a pair of New Balance is amazing.

A NB colab is a big deal for any retailer – especially one in Australia. How did this opportunity come about?

You know the sayings? ‘Good things come to those who wait’, ‘patience is a virtue’, ‘persistence is key’; well, after 12 years, it all finally came true. Our local New Balance team have been instrumental in getting this release and we can’t thank them enough. We have loved and supported the brand since day one and it feels amazing to finally get the golden ticket. We honestly didn’t think it would ever happen and had actually labelled these ‘About Time’ as a now not-so inside joke between us and NB.

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