ARTICLE BY Boon Mark Souphanh

The Best Super Bowl Halftime Show Sneaker Moments

justin timberlake super bowl air jordan 3

The game of games is finally upon us: Super Bowl LV is right around the corner! It’s been a strange season in more ways than one, but we’re ready for what promises to be a colossal clash between the ‘hometown’ Tampa Bay Buccaneers and the highly-rated Kansas City Chiefs.

Sure, we’re pumped for Brady vs. Mahomes, the commercials, and the hot wings, but we’re also hanging out to see the on-foot action. The Super Bowl halftime shows have served up plenty of memorable sneaker moments over the years, even when the performances themselves have occasionally fallen flat.

Here’s a look back at some of the best in recent memory.

adidas Crazy 8 Lakers hero shot

Super Bowl XLVIII (2014): Flea Rocks adidas Crazy 8 ‘Lakers’

The Red Hot Chili Peppers have been known to rock some heat over the years, and this time was no different. Bassist Flea made the biggest statement, coming out in a pair of adidas Crazy 8s. Naturally, he opted for the criminally underrated ‘Lakers’ colourway, being an avid fan of the franchise.

Meanwhile, frontman Anthony Kiedis bounced around in BOOST – before it was cool – sporting a pair of adidas Energy BOOST.

travis scott air jordan 6

Super Bowl LIII (2019): Travis Scott Lights it Up

Maroon 5’s headline performance may have, errrr, divided opinions. However, Travis Scott’s sneaker influence couldn’t be denied on the night. La Flame debuted his ,Air Jordan 6 collaboration right before he took the stage, and also provided Adam Levine with a pair of Travis Scott x Air Jordan 1s.

Special mentions also go out to Big Boi, who busted out the uber-rare Air Jordan 3 Tinker ‘Oregon’ PEs. So fresh, so clean!

chris martin super bowl jordan 4s
via NFL/@NFL

Super Bowl 50 (2016): Chris Martin and Bruno Mars Bring the Heat

The 50th staging of the Super Bowl was cause for some serious celebration. Bruno Mars stepped out for his second Super Bowl halftime appearance in some black Nike Cortez, as well as some 24K magic around his neck.

In contrast to Bruno’s clean and classic choice, Coldplay’s Chris Martin embraced his inner ‘scientist’, taking to NikeID to customise a wild pair of the Jordan Spizike. The sneakers were just about as vibrant as the performance itself!

j balvin air jordan 1 official
j balvin air jordan 1 official

Super Bowl LIV (2020): J Balvins Jays

Shakira and Jennifer Lopez stole the show in 2020 wearing, well, not much… That said, we did get a memorable sneaker highlight thanks to J Balvin. After teasing his own Air Jordan 1 collaboration ahead of his halftime show guest appearance, the reggaeton superstar ended up wearing ‘em on stage, in turn dialling the interest of sneakerheads up to 11.

As one of the most eye-catching AJ1 colourways ever released, the sneaker was an instant sell-out. The only bummer was that we had to wait nearly a year for pairs to eventually release.

justin timberlake super bowl jordan 3
via @justintimberlake

Super Bowl LII (2018): JT Hits Us with a Quickstrike

In 2018, Justin Timberlake had us lovestoned with his never-before-seen Tinker Hatfield x Air Jordan 3 ‘JTH’. While many thought the pair would be a one-of-one, Nike had other plans, releasing the colourway on SNKRS in quickstrike fashion just as JT’s performance came to the end.

Unfortunately, the pair would be a few more limited releases at exclusive events. So, if you were lucky enough to snag a pair, you’ve got a bona fide big-game Grail in your collection.

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