The Art of Reselling

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The sneaker resell market is an ever-growing industry and, with lots of money to be made, it seems as though everyone is trying to get a piece of the action.

With consignment, buy swap sell, and online resale stores and services now available, the market has been absolutely flooded. With so many options it can sometimes become overwhelming when we want to sell our shoes. So that’s why we are here to take you through the best way to resell by offering a few helpful tips from one bunch of sneaker enthusiasts to another.

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The Air Jordan 1 'Not for Resale,' which ironically has a high resell value

1. What’s it worth?

So maybe your shaving your collection, or maybe you copped a new release and had a change of heart. Whatever situation, the first step when selling your kicks is figuring out how much they are actually worth. Yes, some people pay exorbitant prices for shoes, but if you want to get these out of your hands and into someone else’s quickly, you have to have the correct price based on the condition, demand, and overall standards. Check places like StockX and eBay, while also asking your general networks in order to determine how you’re going to price it. Values chop and change, so you don’t want to get the price incorrect then get ripped off or be stuck with a shoe you’re trying to sell for months.

2. Where are you going to sell them?

This is the most integral part of the process, because where you decide to sell your sneakers can determine how the sale will turn out. The Internet is the place where we all go for everything, so we suggest that’s the first place you look. Services such as StockX and Goat have created a platform where you can sell shoes with minimal effort and no face-to-face interactions. Social media is another prominent tool when reselling. Putting up a few images on your IG story or up on a Facebook group can be quick and easy. Another way to sell, if you have access to them, is in physical consignment stores, where they will take the shoe off you and do all the work. You just sit back and let the money roll in.

3. Put ‘em up for sale!

When putting your kicks up for sale, there are a few things to keep in mind. First things first: the pictures you upload. Try to capture every detail of the shoe, and choose good lighting so that the buyer has peace of mind when making the sale. Remember to also be as descriptive as possible, because no one likes a brief description. Include a price that you want to sell at, give a rating out of 10 for the condition, and even include a brief reason for why you’re selling. Also be sure to state whether you are willing to negotiate, whether shipping is included, and whether you are willing to take trades.


4. The exchange

So, after you find a buyer, you will most likely either meet up in person or send the shoes in the mail. Local meet-ups are quick and easy, however, be wary. Most people that you sell to will be fine, there will be a quick hello, exchange of goods, and then you’re on your way. Sadly, some don’t have the best intentions at heart, so figuring out the right meeting spot is crucial. Choose somewhere that is crowded (e.g. shopping centre), and preferably meet up during the day.

Mailing shoes can be a lengthy process, so be sure to give the buyer complete peace of mind by using tracking numbers and keeping them up-to-date. PayPal is a recommended method when money is changing hands. Just remember not everyone will try and take advantage of you, but it is better to be safe than sorry.

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