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The Death of the Sneaker Boutique!

Niche Nous StacksNiche Nous Stacks

I don’t want to feel like the grumpy old man of sneaker culture, but there are many things I would like to share with the world. It seems like the so-called ‘game’ has changed. When we were young, we were travelling around the world to hunt for sneakers that no one else had – and I’m not talking digitally. I remember fans camped out on the street for days in the hope of obtaining their desired product. Where are kids getting their shoes now, is it all online? The only camping that I hear ‘heads’ are doing is in front of the computer. And what about the distribution? Are adidas and Nike serving a passionate niche audience anymore?

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