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A Look Back at Jordan Brand's Black Friday Retros

Air Jordan 3 True Blue 2016 854262 106 HeroAir Jordan 3 True Blue 2016 854262 106 Hero

One logo has become synonymous with Black Friday drops over the course of the past decade: the Jumpman.

have dominated the annual end-of-November releases throughout the 2010s, hitting 'heads with coveted retro drops year after year. Whether it be the first-ever 'Bin23' release, a string of long-awaited resurrections, or a proper return to OG form for an all-timer, Jordan Brand can always be counted on to deliver the heat during the holidays.

Now, with the 2010s coming to a close, take a look back at the Jumpman's decade of Black Friday dominance – including a little primer on a couple of pairs that laid the groundwork for the brand's favourite release day.

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