In the lead up to Astroworld, Travis Scott said, ‘I am the acid of rap’. It’s a statement that’s hard to argue with, as the 27-year-old rapper combines psychedelic rap with the kind of kaleidoscopic pop stylings that got listeners so high the LP managed to generate 537,000 sales in its first week.
But hip hop is not the only industry that La Flame’s been regularly dosing.
He’s also been spiking the sneakersphere with the kind of hallucinogenic, rodeo-inspired drips that constantly reinforce his genealogical links to Missouri City, Texas.
From Helmut Lang to the Air Jordan 33, Travis Scott’s narrative has been everything but straightforward, so buy a ticket and take the ride; this is the sneaker evolution of Travis Scott.