Leave it to the kooky German's to come up with a blazing concept to trigger excitement in an upcoming sneaker release. The crazy cats at Sneaker TV stirred up a biker buzz with the help of a gaggle of riders in all shapes and forms to do a tour de Berlin, hyping up the release of Solebox's Zeitfrei adidas shoe. With handle bar moustaches super-glued in place and jelly bellies tucked and stuffed into Lycra shorts, the fellas hit the streets repping the Solebox x adidas Zeitfrei a week before its May 29th release. To find out more about the project, read our interview with Eugene Kan who has collaborated with Solebox and adidas to create 'The Complete Ride'.
Pics courtesy of Hypebeast