DC's first sponsored street skater has Hollywood in his sights with his self-titled MTV reality show 'Rob Dyrdek’s Fantasy Factory' having just gone to air. Rob has long been known for his entrepreneurial endeavors, including helping to found Reflex Bearings, Silver Trucks, and designing some of DC’s most legendary shoes since 1995. Now for his new MTV show, he’s taken his hustle one step further with the creation of Dyrdek Enterprises. Filmed at Dyrdek Enterprises headquarters, dubbed the 'Fantasy Factory', Rob’s new show will follow him as he looks to turn all his dreams into reality. From developing his own clothing line for DC, starting a toy line, and building his own indoor skate plaza, the 'Rob Dyrdek’s Fantasy Factory' captures it all.
Rob’s MTV show will be packed with appearances from the DC crew. Look for DC Co-Founder and professional rally car driver Ken Block teaching Rob to rally; skateboarder Danny Way attempting to break yet another record; and Lindsey Robertson getting his skate on as MTV follows Rob on his quest to become skateboarding’s ultimate hustler. Don't have MTV? No stress, DC will host a mini site for the Fantasy Factory show, updating it with exclusive downloads, video footage and much more.