Exclusive product launches and customisation galore brightened the Black Friday of countless Nike heads at NYC's 21 Mercer Store. The delicious spread included the release of the NSW AF1 Destroyer Black Pack, footwear from the Athletics Far East Collection, selected models from the 2010 Doernbecher Freestyle Collection, not to mention the array of festive cookies, cakes and hot chocolate on offer. And if this wasn't enough to nourish your need for exclusivity, Nike's Mobile Customisation Lab made an appearance allowing buyers of the new Air Force 1 Foamposite to have individualised tags laser etched into the shoe. There was also a chance to have a bespoke Destroyer Jacket turned out with custom badges, embroidery and chenille patches. Check out all the action in the pics below courtesy of Freshness Mag.