By now you would’ve already seen the Air Max Zero pop up everywhere in the last 48 hours, the sneaker has been the shoe Nike has been building up to unveil during their massive Air Max Day campaign over March. Nike finally released official photos over the weekend, revealing the White/Mid Navy/Hyper Jade debut of the reinvented 2015 version of the original Air Max sketch Tinker Hatfield drew up back in 1985, famously inspired by the Centre Pompidou’s unique inside-out design during a trip to France.
The first of many iterations that eventually led to the final Air Max 1 design, the Air Max Zero sketch was just too advanced to be manufactured at the time. The design borrows the toe area from the Nike Sock Racer, with the rear end held down with an external strap and no heel counter, something that would not been seen until the wild Air Huarache Runner design years later. Ahead of its time in the ’80s, to celebrate Air Max Day in 2015 Nike reinvented the Air Max Zero with modern technology, bringing the first true Air Max design to life.
Sporting an Air Max 1 Ultra sole unit found on the new Air Max 1 Ultra Moire, Hyperfuse overlays run across monofilament yarn mesh panels to ensure support despite a lightweight construction. The shoe is a testament to Nike’s legacy of innovation, while maintaining its strong connection with its heritage in performance footwear throughout the years. The Air Max Zero, the one before the 1. Head to Nike Inc. here to check out the full story with Tinker Hatfield.