When you've signed up four super-hot-fire producers for custom hat colabs, how do you launch the collection? You get them all in one room and have them play loud beats for lucky peeps – derrr. New Era launched their Producers Series in Melbourne this past weekend, and the bass drops in the club threatened to derail the trains running overhead. Esteemed patrons got low to the jams of Flosstradamus, Suff Daddy, M-Phazes and Ta-Ku and left in a sweaty mess. Check the party snaps below.