British actor Idris Elba has lent his voice to the official commercial for the LeBron 15. Released by Nike Basketball, the bizarre ad sees Elba liken LeBron James to a bear who competitors would be wise to leave un-poked. According to the ad, in addition to a bear, LeBron is also fire, a lion and destroyer of rivals' hopes and dreams. It's pretty weird chat, but let's wait and see if he's got what it takes to bring the Larry O'Brien Trophy back to Cleveland before we go saying he's not those things.
Welcome to season 15. @KingJames#LeBron15 #NikeBasketball pic.twitter.com/UtT0LlSzc0
— Nike Basketball (@nikebasketball) October 16, 2017