Nike and Jordan Brand Unveil 2017 BHM Collection
Once again, Nike and Jordan Brand have come together in the name of social equality for the annual Black History Month (BHM) collection. There’s a little something for everyone this year, with the pack offering modern silhouettes like the Kyrie 3, LeBron 14 and KD 9; athletic styles like LunarEpic and Flare; retro Air Force 1s and Jordans; and then there’s the Jordan Trunner coming out of left field.
The range incorporates marbled elements, a visual metaphor for the blending of black and white and the harmony of the movement. Hints of gold make their way onto each design, referencing the achievements of African-American athletes across all levels of sport.
The 2017 Nike BHM collection will be available from February 16 on NDC, while the Jordan Brand offering will drop on February 11.