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FILA Align With Soles4souls For A Good Cause

Date: November 20 2013

By: Sneaker Freaker

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Fila have partnered with Soles4Soles, a not-for-profit institution that is dedicated to alleviating poverty around the globe by distributing shoes and clothing. From now through to the end of the year shoppers on Fila's webstore will have the opportunity to donate upon checkout and will then receive a discount in accordance with their amount donated. Alongside the webstore initiative, Fila are also running a contest on Instagram, asking participants to #ShowUsUrSole (Fila 'soles' or a picture of their 'souls', i.e a photo of them volunteering in the community or doing good in general) in a creative way. The winner will walk away with a cool $1000 gift card to spend as they wish on Fila.com Get gramming and don't forget to use the #ShowUsUrSole hashtag.

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