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adidas Takes It to the Street With Personalised Billboards

Date: July 05 2018

By: Gabe Filippa

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adidas Originals are celebrating the launch of the P.O.D. shoe by posting 16 personalised billboards across New York and LA. Each billboard reps the social media handle of a writer, photographer, stylist or model, and includes some reference to their professional pursuits. 

Recent influencers to be mentioned include Tony Mui (Complex) and Kalysse Anthony (model and stylist).

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