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adidas Originals Launch Rita Ora Range With Party Weekend

Date: September 08 2014

By: Sneaker Freaker

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Who runs the world? Girls. Adidas Originals definitely believe it, they've just wrapped up a raucous weekend in London celebrating the launch of the new Rita Ora collaborative collection and flew in a stack of special ladies to join the party. It kicked off with a press event, then the collection launched in-store at the new LDN flagship, before the whole shebang was properly toasted to with a big party featuring plenty of confetti and debauchery. Check the gallery above, brilliantly shot by Ravi Sidhu, detailing just what went down.

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