Having brought you the avant-garde McQueen and Mihara collections by PUMA, it's time to take it back to day one. Sporting the company's original 1948 name and logo, the new Rudolph Dassler Schuhfabrik range revives a look inspired by the brand's humble beginnings. The models are characterised by simple, clean and conservative silhouettes with earthy unobtrusive colours. The girls get some crisp ballerinas and fierce high-heels, while the mens range features super slimline lo and hi-tops. Look out for them dropping soon at select dealers and online.
Published: Sep 29th, 2010

