William J. Riley knew a good thing when he saw it. And in 1906, after watching a chicken peck around his yard, he set out to create the most advanced arch support system the World had ever seen. From these humble beginnings The New Balance Arch Support Company was born. All of which sounds crazy, but it’s not. Think about it. Chickens do have perfect balance. This 1400 was inspired by the philosophy of William J. Riley and New Balance have dedicated a whole section of their website to the idea that "Chickens have perfect balance". For more information hit up http://www.newbalance.com/registration.php
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