News Flash

View All

TOP RAPPERS REP IN REEBOK CLASSIC VIP SUITE

A rintintin of rappers came through Reebok's suite at the Hot 107.9 Birthday Bash in Atlanta recently. ...

More

ONLY NY SPRING/SUMMER 2013 LOOKBOOK

Check the sexy Alysha Nett in the latest Spring/Summer 2013 lookbook for Only NY.

More

HUF x INCASE IPHONE 5 CASE PACK

HUF and Incase have your iPhone 5 cover needs covered. Check the triple pack inside.

More

VANS 4TH ANNUAL CUSTOM CULTURE CONTEST RECAP

Vans announced the winner of its high school custom sneaker comp, giving away 50K to...

More

SNEAKER FREAKER x LE COQ SPORTIF WORLDWIDE LAUNCH

Although we'd love to hold them in our arms forever, it's time for us to let our flaming Summer Bay colab ...

More

SNEAKER PIMPS HITS UP HONOLULU

Traveling shoe show Sneaker Pimps is donning the lei and putting on a big event in Hawaii.

More

LOSERS x UP THERE LAUNCH RECAP

Losers ironically toasted to success at the launch of their third collection in Melbourne recently.

More

UNDEFEATED SS13 WASHED CAMOUFLAGE SERIES

Streetwear heavy hitters Undefeated present a new series for Spring/Summer 13 with this Washed Camouflage ...

More

Newsflash


Published: Apr 7th, 2012

RED BULL COOLER PROJECT SYDNEY LAUNCH @ LO-FI

Red Bull recently drew on the talents of Australian underground artists Beastman, Numskull, Phibs, Roachy, Thomas Jackson, Will Lynes, Esjay, Brent Smith, Well Dressed Vandals, Kerupt and Peque to custom paint a cooler fridge in honour of Sydney's finest drinking establishments. Lo-Fi gallery recently hosted the unveiling of these front bar masterpieces... check out the pics below courtesy of Angelo Kehagias.

 


 

 

 

SAMSUNG PREVIEW SUPER BOWL AD

Published: Feb 1st, 2013

The El Plato Supreme is nearly upon us and Paul Rudd and Seth Rogen were called in to pitch non-trademark infringing ideas for Samsung Galaxy's big ad.

VIEW THE NEWSFLASH HERE

TEA FOR TWO: CARMELO ANTHONY AND DAVE WHITE

Published: Feb 1st, 2013

London artist Dave White had high tea with Carmelo Anthony to choose a design for White's Melo M9 colab.

VIEW THE NEWSFLASH HERE

BODEGA PREVIEWS REEBOK x KEITH HARING

Published: Jan 31st, 2013

Bodega has nabbed a global launch of the Keith Haring x Reebok Collection!

VIEW THE NEWSFLASH HERE

LOSERS COLLECTION LA PREVIEW PARTY

Published: Jan 31st, 2013

Japanese sneaker brand Losers will launch its full 2013 collection at a party in Los Angeles next weekend.

VIEW THE NEWSFLASH HERE

NEW BALANCE X HERSCHEL SUPPLY CO. RECAP

Published: Jan 31st, 2013

Herschel Supply Co. and New Balance team up for a double label banger... party pics inside.

VIEW THE NEWSFLASH HERE

DETROIT RUBBER WEB SERIES EP. 1

Published: Jan 31st, 2013

The boys from Burn Rubber drop the first installment of their sneaker hustling reality web series Detroit Rubber.

VIEW THE NEWSFLASH HERE

THE HUNDREDS 2013 SPRING COLLECTION

Published: Jan 30th, 2013

The Hundreds have unveiled a post-apocalyptic Spring collection, and it's worth living for!

VIEW THE NEWSFLASH HERE