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STREETFEST LONDON PHOTO RECAP

adidas Originals sponsored London's Streetfest, and we've got recap pics from the very colourful event. ...

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FREEHAND PROFIT AIR JORDAN 4 GAS MASK

Master mask crafter Freehand Profit puts the Air Jordan 4 under the blade for his newest creation.

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STUSSY SUMMER 8 BALL MINI LOOKBOOK

Stussy resurrects a classic with a modern edge. Look inside for the Summer 2013 '8 Ball' Lookbook.

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SF HANGS OUT ON HONG KONG'S SNEAKER STREET

When we get a second to chill on a business trip, you know we're gonna go sneaker shopping!

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ACTION BRONSON EXPLAINS HIS NB LOVE AFFAIR

Action Bronson loves the NB, and he told Acclaim magazine why when he popped by SF HQ.

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NIKE PRESENTS: FEDERER VS FLY

Roger Federer gets his game face on with Nike waging a backhand war of a new kind.

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ISSUE 27 OF SNEAKER FREAKER ABOUT TO DROP!

Sneaker Freaker Issue 27 is finally ready to drop... check the first image of the cover right here!

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HYPEBEAST x PUMA 'THE DIM SUM PROJECT' LAUNCH RECAP

It got damn hot and steamy at the Puma x Hypebeast 'Dim Sum Project' launch in Hong Kong. Peep the party ...

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Newsflash


Published: Feb 23rd, 2012

NEW 2012 NIKE+ IPHONE TRAINING SYSTEM LAUNCHED

Nike have been pulling out their top-shelf 2012 product at their preview event currently taking place in NYC. Spearheading the brand's push into the field of social media is their revamped Nike+ smart phone technology which gives the user a fresh insight into how high, hard and quickly they perform. Based on an improved Nike+ Pressure Sensor, gaming challenges have been incorporated into the interface to add some fun and variety to your workout regime. With U.S. sprinter Allyson Felix, Super Bowl and salsa dance star Victor Cruz, and boxing world champion Manny Pacquiao joining Nike CEO Mark Parker for the launch, the new Nike+ system has certainly grabbed our attention. Check out the tech specs from the official press release below.



 


 

 

 

NEW DONKY CARGO BIKE OFFERS A HEAVY RIGID RIDE

Published: Nov 9th, 2012

Ben Wilson's new bicycle design the Donky bike offers a hefty cargo load capacity.

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NEW PAUL RODRIGUEZ 'LIFE' VIDEO

Published: Nov 9th, 2012

P Rod gets fired up for an epic battle of SKATE against the silky skilled Tom Asta.

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DON'T WORRY, BE HAPPY WITH THE MISERY TOY!

Published: Nov 9th, 2012

Ever wanted to see the end of the rainbow? Check out the new vinyl toy that's turning frowns upside down!

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THE HUNDREDS x BENNY GOLD FRISCO JOHNSON LOW

Published: Nov 8th, 2012

The Hundreds get down with Benny Gold and pay homage to Frisco through their upcoming Johnson Low release

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KICKS AND SOLE HITS DELAWARE THIS WEEKEND!

Published: Nov 8th, 2012

Kicks and Sole is heading to Delaware this Saturday for a buy, sell and trade sneaker expo. Peep inside for more info!

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LOSERS FOOTWEAR LAUNCH @ UP THERE STORE

Published: Nov 7th, 2012

Japanese footwear label LOSERS will launch their second range at Up There store in Melbourne with a party next weekend

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POINTER x PORTER MILITARY COLLECTION

Published: Nov 6th, 2012

UK Pointer team back up with Japan's Porter. Check out the fruits of their colab inside!

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