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MIKE MILLER: WEST COAST HIP HOP EXHIBITION PICS

Check pics from LA photographer Michael Miller's recent exhibition here!

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VANS OTW EUROPEAN LAUNCH VIDEO!

Mos Def and Lupe Fiasco set off the European launch of Vans OTW! Check the video here!

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ADIDAS ORIGINALS BLUE COLLECTION

Adidas bless the blue collar with this new denim pack! Click here for pics & video.

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MEET JEREMY SCOTT @ ADIDAS ORIGINALS SOHO STORE!

We had the chance to interview him in issue 21, and now it's your chance to meet Jeremy Scott at the ...

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RIP GEOFF HOLLISTER, FOUNDING NIKE EMPLOYEE

One of Nike's first ever employees Geoff Hollister has passed away after a struggle with cancer.

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DJ QUIK MELBOURNE SHOW!

West Coast legend DJ Quik is set to hit Melbourne for the first time ever in March! Click here for details. ...

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DJ MARS x MAJOR FITTED!

ATLien DJ Mars creates a colab cap with DC retailer Major! Click here for all the info.

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CLOT x ALIENEGRA x KAWS PARKA

Hong Kong kings CLOT colab with KAWS for this luminous new parka!

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Newsflash


Published: Nov 5th, 2009

DC X KEN BLOCK - TRAX STI

If you thought DC's Ken Block dropped some insane manoeuvres with his Gymkhana Rally video, then check out his moves with the tricked out Subaru Cat Track. Leave it to the extreme car fanatic to hook up his rally car with hefty snow tracks and jaw dropping suspension in order to burn rubber (not!) on some of the most intense snow slopes in the world. Coinciding with the 'World’s Fastest Cat Track Operation Automobile', DC and Ken Block will be releasing a new line of proddy, which you can check out here. Make sure you peep the video of Block in action below. This guy is bananas!


PRESS RELEASE

On the heels of Ken Block’s insane Gymkhana videos and the groundbreaking snowboarding/rally part to close out DC’s MTN.LAB 1.5 video, the DC Co-Founder and Rally Team Driver has joined with Subaru to make the world’s fastest cat track operation automobile for backcountry access for snowboarding. Dubbed the TRAX STI, a new teaser video from the test session for the highly-modified, snow-ready (to say the least) car is up on YouTube, and check out “0-60 Magazine’s” Web site for an interview with Block and photo gallery featuring the best photos from the session.

The TRAX STI is an experimental automobile that starts with Block’s competition-ready Subaru WRX STI before ditching the tires, adding snow cat tracks, and upgrading to some next-level suspension to create the ultimate backcountry shred car. Prepared by Vermont SportsCar, performance modifications include 400-hp and features Group N competition rally dampers made by EXE-TC and a KAPS 5-speed close-ratio dog-engagement gearbox.  Under the hood sits a 2.5 liter, 4-cylinder, turbocharged and intercooled STI engine tuned with a MOTEC M800 ECU. 

Completing the TRAX STI is a sleigh to be pulled behind the car, designed to hold four snowboarders, their snowboards, and all their gear. The sleigh’s body is 100 percent custom designed and constructed of hand-laid fiberglass—though the sleigh is not seen in this teaser video, look for it in future videos next year. Altogether, this is one car ready for backcountry access and snowboarding. 

“The TRAX STI is a very fun project for me,” said Block. “It combines a two of my favorite things in life: driving a rally car in the snow and snowboarding in the powder in the backcountry. Having a house in Utah (the DC MTN.LAB), I get to enjoy lots of sliding around on the snow, but this project takes that to a whole new level as I can now hit up the backcountry in the fastest snow cat ever.  It’s incredibly fun having the ability to push the high-power Subaru on the slopes and to backcountry spots that normal cars could never go!”

Though the project was top-secret, the TRAX STI got blown up online way before it was supposed to—it was first caught and posted on YouTube in April 2009 by a random fan with a low-quality video recorder. http://www.youtube.com/watch?v=O0akfZWNp2E

But that was just the beginning. The new video posted this morning shows what went down in just one day of testing and driving the car. It shows the car in all it’s high definition glory, as Block puts it through its paces up snow-covered mountains, down them, and even around un-expecting snowmobilers filmed at the DC MTN.LAB and Guardsman Pass, both in Utah. Stay tuned for more video to emerge as the car gets used more and more.

“0-60 Magazine’s” interview has all the behind the scenes on the TRAX STI, including the exclusive photos of the car. It’s the place to learn more about the car, how it performs, and why Block had the darn thing built in the first place. View it here: http://www.0-60mag.com/online/?p=20459. The next issue of the magazine will have a two page spread featuring the car.

Coordinating with the launch of this new video, DC is releasing new items from Block’s TeamWorks Collection. Added to the already wide assortment of product inspired by Block and his rally racing endeavors, new items include a puffy jacket and a leather jacket. View the fresh goods now in the DC Online Store at store.dcshoes.com. http://store.dcshoes.com/family/index.jsp?categoryId=3631313.



 


 

 

 

MIKE MILLER: WEST COAST HIP HOP EXHIBITION PICS

Published: Feb 8th, 2012

Check pics from LA photographer Michael Miller's recent exhibition here!

VIEW THE NEWSFLASH HERE

VANS OTW EUROPEAN LAUNCH VIDEO!

Published: Feb 8th, 2012

Mos Def and Lupe Fiasco set off the European launch of Vans OTW! Check the video here!

VIEW THE NEWSFLASH HERE

ADIDAS ORIGINALS BLUE COLLECTION

Published: Feb 8th, 2012

Adidas bless the blue collar with this new denim pack! Click here for pics & video.

VIEW THE NEWSFLASH HERE

MEET JEREMY SCOTT @ ADIDAS ORIGINALS SOHO STORE!

Published: Feb 7th, 2012

We had the chance to interview him in issue 21, and now it's your chance to meet Jeremy Scott at the adidas Originals SOHO store next week!

VIEW THE NEWSFLASH HERE

RIP GEOFF HOLLISTER, FOUNDING NIKE EMPLOYEE

Published: Feb 7th, 2012

One of Nike's first ever employees Geoff Hollister has passed away after a struggle with cancer.

VIEW THE NEWSFLASH HERE

DJ QUIK MELBOURNE SHOW!

Published: Feb 7th, 2012

West Coast legend DJ Quik is set to hit Melbourne for the first time ever in March! Click here for details.

VIEW THE NEWSFLASH HERE

DJ MARS x MAJOR FITTED!

Published: Feb 7th, 2012

ATLien DJ Mars creates a colab cap with DC retailer Major! Click here for all the info.

VIEW THE NEWSFLASH HERE