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STREETFEST LONDON PHOTO RECAP

adidas Originals sponsored London's Streetfest, and we've got recap pics from the very colourful event. ...

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FREEHAND PROFIT AIR JORDAN 4 GAS MASK

Master mask crafter Freehand Profit puts the Air Jordan 4 under the blade for his newest creation.

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STUSSY SUMMER 8 BALL MINI LOOKBOOK

Stussy resurrects a classic with a modern edge. Look inside for the Summer 2013 '8 Ball' Lookbook.

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SF HANGS OUT ON HONG KONG'S SNEAKER STREET

When we get a second to chill on a business trip, you know we're gonna go sneaker shopping!

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ACTION BRONSON EXPLAINS HIS NB LOVE AFFAIR

Action Bronson loves the NB, and he told Acclaim magazine why when he popped by SF HQ.

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NIKE PRESENTS: FEDERER VS FLY

Roger Federer gets his game face on with Nike waging a backhand war of a new kind.

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ISSUE 27 OF SNEAKER FREAKER ABOUT TO DROP!

Sneaker Freaker Issue 27 is finally ready to drop... check the first image of the cover right here!

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HYPEBEAST x PUMA 'THE DIM SUM PROJECT' LAUNCH RECAP

It got damn hot and steamy at the Puma x Hypebeast 'Dim Sum Project' launch in Hong Kong. Peep the party ...

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Newsflash


NIKE X LANCE ARMSTRONG 'STAGES' LAUNCH

Published: Mar 10th, 2009

Lance Armstrong kick starts his 'Stages' artist tour in collaboration with Nike, with over 700 cyclists in attendance.

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THE COLLECTORS BRACKET

Published: Mar 10th, 2009

The 400 in conjunction with Nike Sportswear has created a new sneaker competition justly fitting to the month of March. 'The Collectors Bracket' is a head to head online sneaker competition organized bracket style.

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PUMA ARCHIVE SITE LAUNCHED

Published: Mar 10th, 2009

Puma celebrate their own 60 year anniversary with the anticipated launch of their Puma Archive website.

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SNEAKER SEEKER X SNEAKART RECAP

Published: Mar 9th, 2009

Sneaker Seeker continue to school young people on the art of sneaker customisation through their intensive workshops. The latest was hosted by Sneakart.

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LOADED ADIDAS LAUNCH PICS!

Published: Mar 6th, 2009

The Kiwi's sure know how to throw a party, so to celebrate Loaded being the only joint in Australasia stocking the adidas Consortium collection, it was time to bust a cork!

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IN4MATION X G-SHOCK

Published: Mar 5th, 2009

Our favourite Hawaiian honchos at In4mation have just dropped the third instalment of their popular collaboration with G-shock.

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WIN THE ADIDAS x DAMANI EQT!

Published: Mar 4th, 2009

Check out this month's prize on Sneaker Freaker - two pairs of the awesome adidas x Damani EQT B-Balls and a matching tee from Undercrown! Each shoe comes with two interchangeable sockliners so you can trick this ride how you like... There's only 100 in the world so start fiending now!

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