ASICS RUNOVATION - REMKO vs. REMCO




Meet Remko and Remco from ASICS Europe, who have put their two formidable minds (and near identical names) together to create a new project called Runovation. In a nutshell, what they’ve done is apply the uppers from the most technical ASICS running shoes to vintage classics such as the Gel Lyte III and GTII. The results are striking and should provoke a strong reaction. Will kids really go for it? It was time to hit the far canals of Amsterdam and find out some more about these two Dutch Masters.                             
      


You guys have the same name. What’s up with that?
Remco: Basically I just had a bunch of new business cards printed right before I got promoted, so we started looking for a Remco to replace me. Remko (with a K) was pretty close, so we decided to hire him. No that’s a lie, actually I was always under the presumption that Remco was a unique name until Remko told me that it’s not. He will probably tell you though that Remko is more unique than Remco. These arguments can go on for days; don’t even start about the cars we drive! But come to think of it, I do know a lot of Remcos. It even happened that one of our customers sent an order for ASICS shoes to Remco from the Dutch brand Ontour. Our names are confusing, but we strive to become a famous duo, like Starsky & Hutch or even better Viktor & Rolf.

Remko:
No way man, we are more like Tom & Jerry, always fighting haha!

I also get confused between Patta and Parra. Can you help them out as well?
Remko: I don’t think it is necessary, both are already world famous. The most important thing to know is that they are both from The Netherlands.

Check out our next feature: ACG FEATURE - PART TWO

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