TASSIE DEVIL UPDATE!
As most of you know, our Sneaker Freaker x Tassie Devil NB998s were originally scheduled for release late last year. Due to some last minute production issues, the OG date was pushed back. The good news is that we can now confirm they'll finally be released this weekend!
The bad news? There are no pairs allocated for retailers in North America. We're not exactly sure why, but we do have limited pairs in our SNEAKER WEBSHOP, so if you want to make sure you get a pair, check back with us on Saturday.
MARCH 16 – LOCAL RELEASE
Hit up Highs & Lows, Laced, Espionage, Up There and Sure for info.
MARCH 30 – GLOBAL RELEASE
Top tier NB stores in Europe and Asia will release the shoes March 30.
Thanks to everyone at NB, especially Ken Chow in HK and Ryan Jones for their support!
Keep your laces loose!
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As part of our marathon 10 year anniversary celebrations, we have jumped back into the cage with New Balance to produce the tough Tassie Devil, a sabre-toothed version of the under-appreciated 998 model. As Yoda would say, ‘Theme, there is no theme!’ Indeed, our self-imposed brief was simply to knock-up a beastly colourway and smash it out of Hobart. If you don’t like purple, you’ll pass. We’ve got eggplant, violet, mauve, lilac, lavender and another un-nameable shade that looks like three-day-old chewing gum but slots perfectly into the mix, delivering total synchronicity. For a little extra vim and vigor, we added some triangular fangs to the forefoot, and they ride proudly within a lovely bone midsole with just a hint of peppery speckle. The Wolverine suede is top-notch, the shape of the toe is oh-so right and there’s a little extra stuffing in the tongue for mad comfort. We love it!
Proudly named after our native Australian marsupial the Tasmanian Devil (and with a respectful nod to the Solebox series of NB Devils), it’s a sad fact that the chunky little carnivorous critters are suffering from an epidemic of facial tumour disease that threatens their existence. Some estimates suggest up to 50% of the wild population has perished. To that end, we will be making a healthy donation to the campaign to save these unique animals. For more info go to tassiedevil.com.au.